Principles of Marketing NEP

November 13, 2021 By techwithin 0

Principles of Marketing NEP – Bangalore City University – NEP Syllabus Module 1: Introduction to Marketing Introduction-Nature-Scope-Importance of Marketing; Concepts & Approaches of Marketing: Need-Want-Demand-Customer Value-Customer Creation; Evolution of marketing; Selling vs Marketing; Marketing Environment: Concept-importance-Micro and Macro Environment. Marketing Management-Meaning-importance. Module 2: Consumer Behavior…

Management Principles Applications NEP

November 11, 2021 By techwithin 0

Management Principles and Applications – Bangalore City University – NEP Syllabus Module 1 : Introduction to Management Introduction Meaning and importance of Management-Managerial Functions- Essence of Managership-Evolution of the Management thoughts: Classical organizational theories- Neo- Classical theories-Modern organizational theories. Module 2 : Planning  Introduction-Meaning-Nature-Purpose-Types of plans-Planning…

Financial Accounting NEP Syllabus

November 10, 2021 By techwithin 0

Financial Accounting NEP Syllabus – B-COM 1st Semester- Bangalore City University Unit 1: Theoretical Framework of Accounting Introduction – Meaning and Scope of Accounting – Objectives of Accounting – Importance of Accounting – Function of Accounting – Terminologies used in Accounting – Users of Accounting…